Hi all,
Reuben has agreed to have lunch with us on Monday from 1230-130pm at the Rockefeller Foundation (420 Fifth Avenue at 37th Street (entrance on north side of 37th on NW corner)). He sits on the Board of the Soros Economic Development Fund which is meeting later that afternoon.
He will discuss his work at the Indian School of Business where he is setting out to build the world's best center for research and practical experimentation on business models for serving poor customers. He will specifically focus on his involvement in the recent launch of a housing development and finance company (backed with commercial VC money) focused on building low-income housing for India's slumdwellers. This will be an informal discussion.
Reuben received an MBA and PhD from CBS and is increasingly well-known as an iconoclastic writer and public intellectual challenging prevailing views about bottom-of-the-pyramid business and development generally.
Please email Mara directly, or reply to this post, if you are sure you can come. We can host a maximum of 8 students so if more than 8 of you have confirmed by Sunday at 4pm we will randomly select the people who can attend.
If you do come, please try and get to Rockefeller a few minutes early so that we can get you through security and to the conference room (I will provide a simple lunch) to make the most use of Reuben's time with us.
Thanks,
Prof. Bugg-Levine
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